由於各種物業限制,預計共和國嘅住宅市場將會持續出現逆風, 東南亞最大嘅發展商 CapitaLand 昨日表示,喺競爭激烈嘅情況下,佢哋必須更加着重佢哋嘅產品價格.
「喺住宅嘅定價方面 (財產), 我哋留意到最近嘅推出同重新推出嘅價錢都好吸引, 所以我哋要接近市場嘅價格 ... 我哋仲係坐喺個墊上面, 即係話我哋項目嘅賣價同成本之間仍然有緩衝, 噉樣會畀到我哋一啲價格彈性,溫凱孟先生話。, 新加坡凱德地產首席執行官.
凱德蘭重新推出咗佢嘅 天空棲息地 99-年租約公寓項目,係 4 月以較低價格,因為路邊令到銷售停滯. 發展商將天空棲息地定價為 10 自 15 比項目首次推出期間嘅平均售價 1,583新元低 10 % 2012. 結果, 佢已經賣咗 328 的 509 有單位可用, 但係表現嘅改善並唔足以抵消其他項目嘅較低收入貢獻,例如 隔行掃描 和 贝多克樓.
呢個導致咗一個 20.9 喺4至6月期間,新加坡部門嘅收入同比下滑至3.178億新元.
凱德集團嘅收入下降 13.2 % 喺第二季度達到8.753億新元, 主要係因為新加坡同中國嘅貢獻較低. 然而, 淨利潤上升 14.5 % 至4.387億新元, 由於公司投資物業嘅更高重估收益,同埋中國同佢嘅商場業務嘅強勁利潤,呢個幫助.
凱德表示對新加坡市場有信心, 話佢會推出佢嘅自由持有公寓項目 海洋藍 喺下半年. 總裁兼集團行政總裁林明彥表示: 「儘管有逆風, projects that are well-designed, well-built, well-located and also priced correctly are still doing well, an example being Sky Habitat. And also in the course of the past one-and-a-half years, despite the many rounds of cooling measures, our projects have continued to sell.”
He also remains positive about the company’s prospects in China as the country continues to urbanise. “Despite the talk about China’s growth slowing, it is still a relatively high growth (market). So, we remain very positive about Singapore and China despite the short-term headwinds that we’re seeing.”
via 今日在線.